Jim completed a sports science/maths degree at Loughborough University (the maths still gives him nightmares). He got his first job working for the British Universities Sports Federation before a career in financial services. Having achieved that boyhood dream he extricated himself from the world of pensions and investments to move into training & development and business consultancy.
His second career as a performance coach has seen him work across the globe in multiple industries including manufacturing, insurance and the charity sector. As an executive and team coach he is adept at using multiple methodologies and tools – gained from his lifetime love of learning – to help people be all they can be. He has a Masters in Applied Sports Psychology from Cardiff Metropolitan University and has co-written two books on human high performance.
Jim runs the footpaths and cycles the lanes around where he lives in South Gloucestershire. He is the event director of his local parkrun (Jim loves parkrun) and also finds time to mentor in the local secondary school.
